THOUGHTS AND IDEAS
How Many Orders Per Year? Key Metrics to Track Growth
If you are a gym owner, you are capable of offering 5 apparel orders a year. Yes, 5. With little to no effort. "I can't even think of 3—how are you getting to 5?!" Here are the projects: Logo Tee...
Why Apparel Should Be Worn Outside Your Gym: A Modern Style Statement
Apparel is most valuable when worn outside the gym. It might seem counterintuitive, but the impact of someone wearing your apparel to grocery stores, kids' sporting events, or neighborhood BBQs is far greater than them wearing it to an 8...
Learning From The Past – Building Wisdom for Tomorrow
On every new client call, I always start with: How are you currently handling apparel? What is working? What is not working? Here is how most respond:How are you currently handling apparel:"The local guy but he takes forever to get...
Identifying Common Challenges in Gym Apparel for Better Performance
Managing gym apparel can be a daunting task for many gym owners. From selecting the right designs to ensuring consistent orders, the challenges can quickly pile up. In this blog post, we will explore the common problems gym owners face...
Gym Apparel Guide: How to Boost Your Brand & Achieve Fitness Success
In the world of gym management, the significance of apparel often gets overlooked. However, gym apparel is not just clothing; it's a powerful tool for branding, member engagement, and revenue generation. Identifying your specific needs and goals related to gym...
I'll Follow My Own Apparel Plan: Fashion Designed by You
If you believe and subscribe to the idea of "I don't need a vendor. I'll just follow an apparel plan myself and execute it!"....then.... No one should join your gym. If this logic actually worked and actually made sense, no one...